Monthly Archives: November 2010

Tips For Choosing Vector vs. Raster Images For Your Marketing Materials


When developing marketing materials for your sales staff or working on company branding, it is important to understand the mechanics (of the types) of images you should use. There are two types of images in the graphic design/printing industry: Vector Images and Raster Images. The key differences are broken …Read more

A Picture Is Worth A Thousand Words. (Or A Thousand Dollars?) – Part 1 of 2


Do you effectively use photos to market your business? Choosing the right images for your project can improve chances of successful communication to your target audience. Two possible roads you can take when developing a piece of marketing material are: choose from an archive of royalty-free stock photography, or …Read more